I was just thinking to myself "Hmm, what ad can I talk about today?" when I came across a great new campaign for Kidsport by DDB Vancouver. Being a Vancouver boy myself, I remember reading about sports being cut back at schools in the area over the years, so this campaign is addressing a real concern. And I can think of no better agency to handle it. Building on their experience with the Hockey Canada campaign and the BCSPCA campaign , they've come up with another grand slam. If you think that's a wrestling move, you desperately need to watch the spots here and check out the website is here. Also, I'm glad to see Vancouver/Canada getting some well-deserved recognition in the UK. Nice work, DDB.
