Something Rotten From Denmark

This is a transit ad I saw on the Tube today. My apologies for the poor quality. I took the photo with my iPhone from afar. To get any closer would have meant crawling over a group of girls and I really don't feel like being deported on sexual harassment charges. Or any charges, for that matter.

Anyway, it's an ad promoting the liberating culture of Copenhagen, Denmark, which encourages Londoners to "Free the Dane in you." If you can't tell, freeing the Dane in you seems to involve wearing a white robe and holding orange slices over your ears like an escaped mental patient who has just stolen their pyschiatrist's heart-smart breakfast.

Also, the red "starburst" in which the sub-headline is placed seems to resemble a splatter of blood more than anything. Maybe this is a subtle reference to the Tourism Denmark logo, which is a heart with cross-sections cut out of it? Either way, the last thing this ad does is inspire me to be a free spirit in Denmark. Although I could go for an orange right about now. Hopefully some Danish mental asylum escapee doesn't "free" it.

Comments

Post a Comment

Popular posts from this blog

British-ism of the Week (23/02/09)

"Alright" (British saying) Similar to the previous British-ism, "alright" is a way of saying hello and asking how someone is doing packed into a single word. Although there are some folks who prefer saying the whole phrase, as in, "Are you alright?" In Canada, I'm used to saying and hearing the phrase "How's it going?" knowing that the person is just saying "hello". So it shouldn't have been too much of a surprise to hear, "Are you alright?" But something about the phrase crosses the realm of rhetorical greeting and lands in the realm of sincere, sympathetic question. I guess it's because I'm used to people asking "Are you feeling alright?" when someone looks depressed or upset. I say all this because the first few times I was asked, "Are you alright?" I had to take a look in the mirror to see if I'd gone pale. It didn't help that I had just moved to London and was feeling a bit
Read more

British-ism of the Week (Or So) - Skint

You have to love the British way of adding a touch of class to even the most embarrassing things in life - like being broke. While most people would say they were kind of broke, running low, short on cash or just plain poor, the Brits have come up with the delightful word "skint," as in, "I'm a tad skint this week. Want to share a half pint of Fosters?" It almost makes it cool to be poor. That's it, poor is the new black. Actually, thanks to our current economic apocalypse, it's kind of true. 5/5 crumpets (for how uniquely British it is )
Read more