One of my most memorable highlights of Primavera Sound 2011 was the discovery of the Jager Loaf. As an ingenious way to bring outside alcohol past the security gates, an alcoholic Einstein from Ireland came up with the idea to hide a full bottle of Jagermeister in a round loaf of bread. We spotted this bit of brilliance at the James Blake show. Renowned for his emo-dub-step and immense ego, I can only imagine his inner pain when half the crowd turned away from him to take photos of the Jager Loaf and its esteemed creator. Show some love to the Jager Loaf here.
No comments:
Post a Comment